The Golden Handshake
Business Cards
Custom business cards with crisp text, vivid color and a premium feel, designed to make your first impression unforgettable.
Print That Makes an Impact
Your brand deserves to stand out on paper, in hand and in every mailbox. We design and print business cards, flyers, EDDM postcards, window clings, door hangers and signs, and any piece can carry a QR code to a tracked page, so print leads flow straight into your follow-up.
- Business Cards
- Flyers
- EDDM Mailers
- 3 more services
Quick answer
What is Buttered Printing?
Buttered Printing is the print and direct mail arm of Buttered Business. We design and print business cards, flyers, Every Door Direct Mail (EDDM) postcards, window clings, door hangers, banners and signs. Any piece can carry a QR code to a tracked landing page, so responses land in The Buttered System for fast follow-up.
At a glance
| What it is | Business cards, flyers, EDDM postcards, window clings, door hangers and signs designed to get picked up, kept and acted on. |
|---|---|
| Services inside | 6 services, one plan |
| Best for | Political Campaigns, Home Services, Nonprofits, Private Schools, Home Builders, Law Firms |
| Free tool | EDDM Cost & Postage Calculator |
| Follow-up | Plugs into The Buttered System |
| Pricing | Custom quote, with exact pricing in writing before you commit |
Everything Inside Buttered Printing, Served Hot
Marketing they can hold in their hands.
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Hot Off the Press
Flyers
Custom flyers with one clear offer and a tracked next step, printed on premium stock in vivid color for events, launches and promotions.
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Every-Door Spread
Every Door Direct Mail (EDDM)
Reach every household on the USPS routes you choose, no mailing list needed. We design, print and bundle EDDM mailers to USPS requirements.
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Storefront Shine
Window Clings
Full-color, removable window clings that turn storefront glass into a billboard for promotions, events, hours and everyday branding.
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The Friendly Knock
Door Hangers
Custom door hangers that put your offer on the front doors you choose, with a tracked QR code so every response reaches your follow-up.
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The Big Spread
Banners & Signs
Vinyl banners, yard signs and event signage designed to be read in a glance from the street, the sidewalk or across the room.
What Buttered Printing Does for Your Bottom Line
Features are nice. Outcomes pay the bills.
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Designed to get a response
Every piece leads with one clear offer and one next step, written for the person holding it.
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Tracked from paper to pipeline
QR codes point to tracked pages, so you can see which piece, route or event produced each lead.
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One brand on every surface
Cards, flyers, mailers, clings and signs share the same colors, fonts and message, so people recognize you everywhere.
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Mail prep handled
For Every Door Direct Mail, we size, bundle and prepare your pieces to USPS requirements so the mailing is ready for the Post Office.
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Follow-up built in
Print leads drop into The Buttered System, which replies by email, and by text with consent, so a scan at 9 p.m. still gets an answer.
Buttered Printing Runs on The Buttered System
Every service in Buttered Printing feeds the same follow-up engine, so each new lead gets a fast first reply, steady follow-up until they decide, and a clear record of what worked.
Five connected steps that get you found, capture every lead and follow up automatically, so no customer slips through the cracks.
- 01 Attract The Sizzle Get found where buyers are looking.
- 02 Capture The Skim Turn visitors into real names and numbers.
- 03 Follow-Up The Spread Answer in seconds. Then keep following up.
- 04 Convert The Melt Turn conversations into booked appointments and signed deals.
- 05 Retain Stay Golden Keep customers coming back and bringing friends.
37%
In an audit of 2,241 U.S. companies, only 37% responded to a web lead within an hour, and 23% never responded at all.
Dry Toast vs. Buttered
Same business, very different results once Buttered Printing is working as one system.
Dry Toast
- Generic templates that look like everyone else’s
- No offer, no deadline and no next step
- No way to tell which piece brought in a lead
- Different vendors, different colors, different messages
- Print leads waiting days for a callback
Better with Butter
Buttered
- Custom design built around one clear offer
- A QR code to a tracked page wherever it makes sense
- Response tracking by piece, route or event
- One brand across cards, mailers, clings and signs
- Print leads answered by The Buttered System
Why It Matters Now
Independent research on how buyers behave, and what slow or invisible marketing costs.
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$0.26
EDDM Retail postage per piece for USPS Marketing Mail flats up to 3.3 oz
Source: USPS, Every Door Direct Mail (rate shown October 2026) (opens in a new tab)
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5,000
EDDM Retail pieces you can mail per day, per ZIP Code (minimum 200 per mailing)
Source: USPS, Every Door Direct Mail (October 2026) (opens in a new tab)
Independent industry research — not Buttered Business client results. Tap a source to read the study.
Don’t Take Our Word for It. Take Theirs.
We could tell you we’re great. You’d expect us to. So here are our clients, in their own words.
For all your marketing needs, Sublime Digital Marketing and Ken Henderson to the rescue!
Everyone quoted here worked with founder Ken Henderson when his agency was called Sublime Digital Marketing Group. Same founder, new name. Quotes are excerpts, exactly as given. Results vary by business.
On this page 9 sections · 4 min read
Get Buttered!
A free call with a real human. We listen first, then tell you honestly whether and how we can help.
Get My Print QuoteThe full scoop
Why Print Still Works
Print works because it reaches people where screens can’t: in their hands, on their doors and in their mailboxes. A card, flyer or postcard is something a neighbor can hold, keep and act on later. When it carries a clear offer and an easy next step, it becomes one of the most direct ways to start a conversation with the people around you.
The catch is that most print is built to look nice, not to get a response. Buttered Printing is built for response. Every piece starts with one question: what do you want the person holding it to do next?
What Buttered Printing Makes
- Business cards that speak before you do, with crisp text, vivid color and a premium feel.
- Flyers that get picked up and acted on, for events, launches and special offers.
- Every Door Direct Mail (EDDM) campaigns that put you in every mailbox on the routes you choose, with no mailing list required.
- Window clings that turn your glass into a billboard and peel off cleanly when the promotion ends.
- Door hangers that put your offer on the front doors of the neighborhoods you want.
- Banners and signs that people can read from the street, the sidewalk or across the room.
Design That Earns a Second Look
People decide in seconds whether a piece is worth their time, so we write and design for that moment. Each piece gets one headline that names a benefit, one offer worth acting on and one clear call to action. We match your colors, fonts and voice, so your card, your mailer and your storefront all look like the same business.
You approve a digital proof before anything prints. If something doesn’t look right, we fix it first.
How Print Plugs Into The Buttered System
Print is part of The Buttered System, our five-step process for turning strangers into loyal customers. It powers The Sizzle, the Attract step, by putting your name in front of real people in real places. Then it hands off to the steps most print campaigns skip:
- The Skim (Capture). A QR code on the piece leads to a tracked page that asks for a name, email and phone number. Each code is tagged, so you can see which piece, route or event produced each lead.
- The Spread (Follow-Up). New leads from that page go into The Buttered System, which replies by email, and by text when the person has agreed to texts, then keeps following up until they book, buy or opt out.
- The Melt (Convert). The same page can offer online booking, so a scan on Saturday can become an appointment on Monday.
- Stay Golden (Retain). Printed thank-you cards and referral pieces give past customers a reason to come back and bring a friend.
Every Door Direct Mail in One Minute
Every Door Direct Mail is a USPS service that delivers your mailer to every address on the carrier routes you select. You don’t need a mailing list, and pieces are addressed to “Postal Customer.” According to USPS, EDDM Retail postage is $0.26 per piece for USPS Marketing Mail flats up to 3.3 ounces. A Retail mailing must be at least 200 pieces, with up to 5,000 pieces per day per ZIP Code. USPS changes prices from time to time, so check the current rate before you set a budget.
Want the numbers for your neighborhood? The free EDDM Cost and Postage Calculator shows the postage for your mailing and how many customers you’d need to break even.
What We Won’t Promise
We won’t promise a response rate. Nobody honest can, because response depends on your offer, your audience, your timing and your market. Here’s what you get instead: a clear offer on every piece, a proof you approve before printing, tracking wherever it makes sense and a straight answer if print isn’t the right channel for your goal.
Who Buttered Printing Is For
It’s a great fit if you serve a local or regional area, you have an offer worth acting on and you want print that ties back to real leads. Print reaches people who never see your ads, which makes it a strong fit for home service pros, private schools, nonprofits, local campaigns, home builders and law firms.
It’s probably not for you if you need a few hundred plain copies by this afternoon. A local quick-print shop will be faster and cheaper for that job, and we’ll happily tell you so.
How to Get Started
Tell us what you want to print, how many you need and when you need them. We’ll send a written quote with the size, stock, quantity and total. Planning a mailing? Run the EDDM calculator first, so you know the postage side before we talk. Not sure which pieces fit your goals? The Build Your Marketing Stack tool recommends a plan in a few minutes.
Keep reading: EDDM Postcards That Actually Get Calls, on our Marketing Wisdom blog.
Buttered Printing for These Industries
Each industry has its own rules and buying cycle. Pick yours to see the playbook built for it.
Straight Answers About Printing
No jargon, no runaround. If your question isn’t here, ask a real human.
Still chewing on something?
Ask a real human. We answer in plain English and never send you down a jargon rabbit hole.
What can Buttered Printing print for my business?
Our core pieces are business cards, flyers, Every Door Direct Mail postcards, window clings, door hangers, banners and yard signs. If you need something else, ask. We’ll tell you honestly whether we can produce it well or whether another shop is a better fit for that job.
How much does printing cost?
It depends on the piece, size, stock, finish and quantity, so we quote every job in writing before anything prints. For EDDM mailings, postage is set by USPS and listed separately. Our free EDDM calculator shows the postage side of a mailing before you talk to anyone.
Do you design the pieces too?
Yes. We write the headline and call to action, design to your brand and send you a digital proof to approve. Nothing prints until you sign off. If you already have print-ready files, we can work from those instead.
Why put a QR code on printed marketing?
A QR code turns paper into something you can measure. Each code points to a tracked page, so you can see which piece, neighborhood or event produced a lead. That page also captures contact details, so The Buttered System can follow up while the interest is fresh.
Can you handle mailing for me?
For Every Door Direct Mail, we design, print, bundle and prepare your pieces to USPS requirements so they’re ready for drop-off at the Post Office that serves your routes. USPS delivers the mail and sets the postage. We’ll walk you through the drop-off paperwork when you order.
Can print work with my digital marketing?
Yes, and it should. Print reaches people where ads and search can’t, and a tracked QR code or short web address sends them to your site. From there, your website, follow-up and reviews take over, so every printed piece feeds the same system as your online marketing.
Do you print for political campaigns?
Yes. We design and print mailers, door hangers and yard signs for campaigns, with space for the required “Paid for by” disclaimer. Federal rules come from the FEC and state races follow state law, so confirm the exact wording with your treasurer or counsel.
Get a Print Quote You Can Compare
Tell us what you’re printing, how many you need and when. We’ll send a written quote with size, stock, quantity and the total, plus an honest take on whether print is the right channel for your goal.
Free. No obligation. No credit card. We never sell your information.
Not ready for either? Try the free EDDM Cost & Postage Calculator
P.S. Not sure print fits your budget? Run the free EDDM calculator first. You’ll see USPS postage for your mailing before you talk to anyone.
Prefer to talk to a human?